ChatGPT‘s capabilities are expanding. Ambitious entrepreneurs, take note. Last week OpenAI announced it was launching ChatGPT 4o (“o” for “omni”) , its “new flagship model that can reason across audio, vision, and text in real time.” Faster, cheaper, and souped up, this update can supercharge the workflows of business leaders, for record results in half the time.
Try these functionalities out for yourself, and see which make a difference to your business. Note, you need the paid version of ChatGPT to try everything here.
Updated ChatGPT: new functionalities to experiment with in your business
Transform images
Upload an image and ask ChatGPT 4o to create variations, such as turning it into a cartoon, sketch, or other artistic styles.
“Turn this image into a [describe style, e.g., cartoon, sketch]. The version version should look like [describe the new version of the image, to add further direction.]”
Create infographics
Upload an image containing data or sketches, and ask ChatGPT 4o to help you create a professional infographic.
“Create an infographic from the data in this image. Use the hex colours [include your brand colours]”
MORE FOR YOU
Create custom fonts
Building a design-led business is simpler than ever. If you see a font you like, when out and about during your normal day, take a picture and upload it to ChatGPT 4o. Ask for a font, and it will generate a file you can use for your documents.
“Turn the text in this image into a custom font that I can download and use in my business documentation.”
Analyze facial expressions
Don’t use images on your website without being absolutely clear what expressions mean. Make sure the people who represent your brand are conveying the emotions you want your brand to match. Upload your website imagery or social media headshots and get a report.
“Analyze the facial expressions in this image and provide a report on the emotions conveyed.”
Improve your website
Take a screenshot of your website homepage and upload to ChatGPT 4o with the following prompt.
“This is my website homepage. My target audience is [describe target audience] and I want people to take the action of [describe goal of website]. Make optimization suggestions based on this.”
Transcribe handwriting
Upload a picture of handwritten notes, and ChatGPT 4o will transcribe them into editable text, making it easier to organize and share.
“Transcribe this handwritten note into editable text and display it using bullets and numbers. Space out paragraphs.”
Learn from influencers
Upload screenshots of social media posts, along with their comments. Ask the new ChatGPT to analyze the results and recommend how you can emulate their success.
“These are some screenshots from social media posts and comments by [describe original poster.] Analyze why this post was successful, what people liked and disliked, and suggest how I emulate their success when posting about my business [describe your business].
Supercharge your sales team
Get your sales team to hit record on (the desktop app or mobile app version of) ChatGPT at the start of their next sales meeting. Ask ChatGPT 4o to listen to the conversation, detect emotions in both parties, and make suggestions for improving their approach.
“I’m going to record my next sales meeting. After I’m done, analyze the conversation for where I could have done better. Include an emotions analysis, make suggestions for how I can be clearer, and find insights that will help me improve for next time. [press record and hold the meeting].”
Improve your images
Upload a product image and ask for improvements in lighting, background removal, or adding visual effects to make it more appealing.
“Enhance this product image by [describe your changes, for example improving the lighting, removing the background, and adding visual effects.]”
Caption images for social media
Upload a picture and ask ChatGPT 4o to generate captions, hashtags, and suggestions for design elements to enhance engagement.
“Generate a caption, hashtags, and design suggestions for this image to enhance social media engagement. The purpose of the captions is to [describe the goal of the post] for an audience of [describe your audience].”
Get feedback on your marketing
Upload your current flyers, brochures, or posters and ask for feedback and recommendations on improving the design and messaging.
“Provide feedback and recommendations to improve the design and messaging of this marketing material. Before your analysis, ask clarifying questions on the purpose of the marketing and the intended audience.”
Upgrade your brand assets
Upload your logo and branding materials and ask for suggestions on how to enhance brand identity and visual appeal.
“Suggest ways to enhance the brand identity and visual appeal of these branding materials. Before your analysis, ask clarifying questions on the desired positioning of the brand and the intended audience, as well as my opinion on what could be improved.”
Explore advanced features of ChatGPT 4o for business growth
Rolling with the times means exploring the functionality of existing tools, to see which work for your business. Set some space aside for experimenting yourself, or share with your team and empower them to learn. Improve your brand, sales, website and meetings. Get captions, feedback and new ideas. Make the absolute most of your ChatGPT subscription and grow your business in record time.
